Askim is a long-established company (dating back to 1936) specialised in fruit and berry juicing. Their product range consist of jam, gellies, ciders and juices. Askim wanted to create a Bag-in-Box version of their most popular juices: Raspberry and Apple juice. Classical illustration of the fruit/berry is a strong element in the Askim brand, and it was therefor only natural to enhance this on the box.
Created with Panorama Design.